With brotherly love from Philadelphia, Paul Larrabee talks communications and cheesesteaks

Corning Place Communications (CPC) released two more CPC Minute videos this week, capturing highlights from the Public Relations Society of America’s 2013 International Conference in Philadelphia.

In the first video, which is the second in CPC’s newly launched video blog series, Paul Larrabee, the firm’s managing director and a conference delegate from the PRSA’s Capital Region Chapter, promotes the conference as a “three-day, all-you-can-eat buffet of communication content” while teasing the session of headliner Brian Solis of California-based Altimeter Group, who was expected to offer “his expert take on emerging media platforms.”

In CPC Minute Vol. 3, Paul discusses the importance of social media in securing “actions, reactions and transactions” from your audience. Communications practitioners should ask WTF? – Or, What’s the Future?

Stay tuned for more Corning Place Minutes by following our award-winning firm on Twitter @cpcalbany.